Global companies generate over $7 trillion in profit annually, yet donate less than 1% of that total. We believe profit creates both a responsibility and a huge opportunity to do good. If even 10% of corporate profits were directed effectively, we could end extreme poverty, eliminate preventable disease, and safeguard our future.

At Albion East, we commit a significant proportion* of our profits each year to the world’s most effective interventions - those that save the most lives and reduce the most suffering per dollar spent.

While our primary focus is effectiveness, we also reserve a smaller fund for the communities in which we live and work, and to causes that are particularly meaningful to our colleagues. Below are some of the organisations we were proud to support this year.

*we have pledged to give at least 10% of our annual profits. In our first year we gave over 80%.

Our Donations in 2025

Against Malaria Foundation (AMF)

Preventing malaria deaths by funding and distributing long-lasting insecticide-treated nets.

Animal Charity Evaluators

Finding and promoting the most effective ways to help animals globally.

Ambitious Impact

Incubating and launching high-impact non-profits to address the world’s most pressing problems.

GiveDirectly

Empowering people living in extreme poverty with unconditional cash transfers.

Giving What We Can

Building a global community of effective givers committed to high-impact donations.

Happier Lives Institute

Conducting cutting-edge research to find the most cost-effective ways to improve global well-being.

Helen Keller International

Saving sight and lives through essential Vitamin A supplementation and nutrition programs.

LEEP (Lead Exposure Elimination Project)

Working with governments to ban lead paint and end childhood lead poisoning.

LeRA (Lead Research for Action)

Closing the data gap on lead poisoning by identifying and mapping hidden sources of exposure.

New Incentives

Saving lives by providing cash transfers that incentivize childhood immunisations.

Pure Earth

Solving the global pollution crisis, with a focus on toxic lead and mercury clean-up.

Rethink Priorities

Researching the world's most pressing risks to identify where philanthropy can do the most good.

Teaching at the Right Level (TaRL)

Transforming education by matching instruction to a child’s learning level rather than their age.

Join Us

If you or your company are exploring how to use your resources for maximum impact, you are not alone. There are a number of excellent resources online to giving effectively. We recommend starting here.

You can also explore specific high-impact donation recommendations relevant to our work on our resources pages.